Business Development is stalling and the call comes in… “Quick, I need you to whip up some new ideas – original ones that are going to get prospects interested and start conversations. And have them on my desk by the end of play.” You think: “New content ideas that are going to appeal to our…
DetailsThe Cost of Neglecting Your Digital Footprint: How Much Revenue Are You Losing? In the fast-paced digital age, having a phone that still rings despite not investing in your website for years might seem like a sign of success. But pause for a moment and think about the calls that never come through because your…
DetailsBBC Essex. Interview with Jill Willis Jill and Akylah Rodriguez explore the Made in Essex podcast, and dig into the culture of entrepreneurship that exists across the county. Jill shares the commonalities that she’s found amongst the founders and CEOs she’s interviewed and the extraordinary range of businesses that are scaling all around us. …
DetailsThe Ultimate Guide to Successful King’s Awards Applications. It is critical to be able to tell your story in a way that speaks to the judges and craft an entry that showcases your unique achievements. Attract & Engage have detailed out the key steps to tell your story. The King’s Awards for Enterprise is one…
DetailsHow most B2B & Built Environment marketers use ChatGPT… Prompt: Give me 10 content ideas around [insert subject, e.g EV installation] The issue with that prompt is that you get terrible results. Instead, you should try this prompt which we’ve been running tests on in new tool ConstructAI. ***Start Prompt*** Please carry out customer research for…
DetailsCustomer trigger points and Sunak’s Sambas. Think about something you purchased recently. It doesn’t matter whether it was for work or home. Got something in mind yet? Now, think about the journey you went on towards that purchase. How long did it take? What were the contributing factors? WHY did you buy THAT one and…
DetailsMade in Essex – The Podcast With Joe Tighe. A new episode of Made in Essex has just landed!💥🚀🎙️ Director Jill Willis joins the incredible Joe Tighe, CEO of KleanDrive the Essex based B Corp repowering commercial bus, lorry, and marine fleets to EV. Joe shares his personal entrepreneurial journey, from commodities trading to the…
DetailsBBC: Embracing Adverts in the Digital Age The BBC has announced plans to feature adverts in content for the first time in its 100-year history. Featuring on lower profile podcasts & on demand radio shows, you can expect to hear ads appearing later this year, before being rolled out to bigger shows if the…
DetailsBuilding a Powerful Construction Brand to Boost Sales A lack of brand differentiation and new project leads can put a strangle hold on growth for built environment firms at this stage of expansion. We call it the “growth chasm”, the point at which the existing network becomes too small to deliver the number of new…
Details5 reasons to have a fractional Marketing Director in your business. There’s a lot of pressure on business owners & leaders right now due to increased competition, inflation, and a growing need for organic growth. Consider five reasons to armour up with a Fractional Marketing/Communications Director, fully supported with a ready-made marketing team you…
DetailsMade in Essex – The Podcast. With Martin Series. Global Services Director at Foxway UK, a leading player in the circular economy. Located in Braintree, Martin shares insights into their phenomenal journey, experiencing remarkable growth from 3 to 130 staff since 2016.🚀 Discover Martin’s early career, the challenges faced, and the incredible achievement of winning…
DetailsOur co-founder Richard Willis is a Strictly contestant on Saturday 9th March 2024 to raise funds for the Essex & Herts Air Ambulance. A charity close to Richard and his late Father’s hearts, it’s an opportunity to watch Rich try & shuffle around the dancefloor doing the Quickstep & Cha Cha Cha. However, the real…
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