Attract & Engage take a deep dive into website design for the built environment. What should winning websites for commercial construction contractors include? What are the features every self-respecting gold-standard contractor should include? And, how? Increase the odds of success in the tender process >>> For commercial construction contractors, especially those focused on…
The Top Benefits Of Case Studies In B2B Marketing 73% of B2B buyers say that case studies are a key factor in their purchasing decision, according to a survey by the Content Marketing Institute. It’s a sad but true state of affairs in sales & marketing today: the large amount of unhelpful, irrelevant content being…
The Cost of Neglecting Your Digital Footprint: How Much Revenue Are You Losing? In the fast-paced digital age, having a phone that still rings despite not investing in your website for years might seem like a sign of success. But pause for a moment and think about the calls that never come through because your…
The Ultimate Guide to Successful King’s Awards Applications. It is critical to be able to tell your story in a way that speaks to the judges and craft an entry that showcases your unique achievements. Attract & Engage have detailed out the key steps to tell your story. The King’s Awards for Enterprise is one…
How most B2B & Built Environment marketers use ChatGPT… Prompt: Give me 10 content ideas around [insert subject, e.g EV installation] The issue with that prompt is that you get terrible results. Instead, you should try this prompt which we’ve been running tests on in new tool ConstructAI. ***Start Prompt*** Please carry out customer research for…
