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Latest News

View allAttract & Engage NewsBloggingCampaign PlanningCopywriting TechniqueEmail & CRMMeasurementInvestmentMarketing StrategyPodcastPPC & RemarketingWebsite ContentSocial MediaWriting for Print
Jan222026

Jeff Dewing - CloudFM. Made in Essex Podcast

Doing the Opposite: How Jeff Dewing Rebuilt from Rock Bottom to a £70m Culture-First Success

Attract & Engage News, Podcast

Doing the Opposite: How Jeff Dewing Rebuilt from Rock Bottom to a £70m Culture-First Success   If you’ve ever walked into a business and felt the energy dip, you’ll get the problem Jeff Dewing set out to fix. In this episode of Made in Essex, Jill Willis meets Jeff Dewing, CEO of Cloud, the Colchester-based…

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Jan52026

B2B Buyers Are Still Searching - But AI Is Changing How They Find You

B2B Buyers Are Still Searching – But AI Is Changing How They Find You

Attract & Engage News, Copywriting Technique

B2B Buyers Are Still Searching – But AI Is Changing How They Find You   The way buyers discover B2B brands changed dramatically in 2025 – and most firms haven’t caught up. We’re not just talking about the rise of ChatGPT. We’re talking about a fundamental shift in how people search – and how they…

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Dec152025

Paul Kelly - Kelly Bronze Turkeys. Made in Essex

Kelly Bronze: Building a Premium Brand from the Farm Up

Attract & Engage News, Podcast

Kelly Bronze: Building a Premium Brand from the Farm Up “Business is a boxing match… you’re on the ropes, taking punch after punch. But your time will come. Then you’ve just got to come out fighting.” If you’ve ever sat down to a Kelly Bronze turkey on Christmas Day, you’ve tasted a legacy born from…

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Dec52025

Stories of Essex - Podcast

Resilience, Reinvention and Results: Essex’s Top Firms Show What Growth Really Looks Like

Attract & Engage News, Podcast

Resilience, Reinvention and Results: Essex’s Top Firms Show What Growth Really Looks Like   In this final episode of Stories of Essex Limited, host Jill Willis sits down with Doug Bentley of Grant Thornton and Adam Jones from Birketts LLP to bring the Essex Limited 2025 report into sharp focus. Together, we explore what lies…

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Nov142025

Do John Lewis get ROI on their big-budget Christmas campaign?

Do John Lewis get ROI on their big-budget Christmas campaign?

Attract & Engage News, Investment, Marketing Strategy

Do John Lewis get ROI on their big-budget Christmas campaign? Yes. But not in the way people might expect.   They don’t spend millions of ££ to shift more candles & perfume between now & the 25th December. The real ROI comes from long-term brand affinity and trust. “They talk in my language”. John Lewis…

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Oct302025

Paul Bleck Bartech Marine

How Bartech Marine Grew from a Garage to a £10m Global Operator

Attract & Engage News, Podcast

How Bartech Marine Grew from a Garage to a £10m Global Operator   It started in a garage on Mersea Island – one engineer, one big idea, and a belief that things could be done better. Today, Bartech Marine is one of the UK’s most respected diesel engine specialists. Headquartered in Colchester, with a second…

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Oct162025

Construction Marketing Awards 2025

We’ve Been Shortlisted – Construction Marketing Awards 2025

Attract & Engage News

We’ve Been Shortlisted – Construction Marketing Awards 2025   We’re thrilled to announce that Attract & Engage has been shortlisted in the Small Agency of the Year category at the Construction Marketing Awards 2025. For 25 years, the CMAs have set the standard for marketing excellence across the built environment – and this year is…

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Sep292025

Made in Essex podcast Colin Horton Project & Co

From Call Centre to Channel 4: Colin Horton’s Bold Journey in Property

Attract & Engage News, Podcast

From Call Centre to Channel 4: Colin Horton’s Bold Journey in Property   What does it take to build a £4 million property business from just £3,000 and a personal brand? According to Colin Horton, it takes grit, visibility, and more than a few sleepless nights. In this episode of Made in Essex, Jill Willis…

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Sep162025

Made in Essex. Pod Crowther. Tuffon Hall Vineyard

Made in Essex: How Tuffon Hall Turned a Family Farm into an Award-Winning Vineyard Destination

Attract & Engage News, Podcast

Made in Essex: How Tuffon Hall Turned a Family Farm into an Award-Winning Vineyard Destination   From a beachside bottle of wine in Tasmania to a thriving vineyard in the heart of Essex, Tuffon Hall is a story of reinvention. What started as a bold diversification move has grown into one of Essex’s most loved…

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Aug292025

Business Development is stalling and the call comes in...

What Actually Drives Growth in B2B? 5 Proven Principles Every SME Leader Should Know

Attract & Engage News

What Actually Drives Growth in B2B?   5 Proven Principles Every SME Leader Should Know   If you’re leading a business in construction, engineering, tech, logistics or manufacturing, chances are you’ve felt it: the moment when word-of-mouth growth slows down, when new leads become harder to find, and when brand visibility no longer takes care…

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Aug192025

Stories of Essex. Attract & Engage. Foxway. Martin Series

From Resale to Resilience: How Foxway UK Became a Circular Tech Powerhouse

Attract & Engage News, Podcast

Stories of Essex Limited continues – and in Episode 3, we look inside the fast-growing world of circular tech. In this episode, host Jill Willis sits down with Martin Series, Director of Global Services at Foxway UK, to explore the evolution of a business that’s now generating £103 million in turnover.  With insight from co-hosts…

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Aug122025

Made in Essex: How Rebecca Rickwood Is Rewriting the Rulebook for Construction Careers

Made in Essex: How Rebecca Rickwood Is Rewriting the Rulebook for Construction Careers

Attract & Engage News, Podcast

Made in Essex: How Rebecca Rickwood Is Rewriting the Rulebook for Construction Careers   From a passion project during lockdown to a national programme changing lives, Gement is helping thousands of people, particularly young talent, step into the construction industry with confidence, clarity and support. In this episode of Made in Essex, Jill Willis sits…

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