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Category Archives: Attract & Engage News

John Gladman AVRT Made in Essex

The Essex Tech Start-up Redefining Training for High-Stakes Scenarios

Attract & Engage News, PodcastBy Socials A&E12th September 2024

Made in Essex with John Gladman. MD of AVRT.   Adaptive Virtual Reality Training, a tech businesses making the way emergency services & military personnel train for difficult scenarios, safer, and more realistic,   Now leading AVRT Training, John Gladman has faced business setbacks which made him re-evaluate his approach — and turn failure into…

Made in Essex with Andy Thorne. CEO of Kestrel Shipping

How Kestrel Became the King’s Favourite Shipping Agency 

Attract & Engage News, PodcastBy Socials A&E9th August 2024

Made in Essex with Andy Thorne. CEO of Kestrel Shipping. “When I was young I was constantly told ssssh Thorne! I’m the manager and I know better”. From the label of ‘disruptive child’ in school, to a portacabin in Grays, and now to 8 interlinked businesses, with 300+ offices, shipping to well over 1,000 destinations.…

Jill Willis case studies

The Top Benefits Of Case Studies In B2B Marketing

Attract & Engage News, Website Content, Writing for PrintBy Socials A&E1st August 2024

The Top Benefits Of Case Studies In B2B Marketing 73% of B2B buyers say that case studies are a key factor in their purchasing decision, according to a survey by the Content Marketing Institute. It’s a sad but true state of affairs in sales & marketing today: the large amount of unhelpful, irrelevant content being…

Business Development is stalling and the call comes in...

Business development is stalling and the call comes in…

Attract & Engage News, Campaign PlanningBy Socials A&E16th July 2024

Business Development is stalling and the call comes in… “Quick, I need you to whip up some new ideas – original ones that are going to get prospects interested and start conversations. And have them on my desk by the end of play.” You think: “New content ideas that are going to appeal to our…

5 steps to improve your digital footprint

The Cost of Neglecting Your Digital Footprint: How Much Revenue Are You Losing?

Attract & Engage News, Investment, Social Media, Website ContentBy Socials A&E24th June 2024

The Cost of Neglecting Your Digital Footprint: How Much Revenue Are You Losing? In the fast-paced digital age, having a phone that still rings despite not investing in your website for years might seem like a sign of success. But pause for a moment and think about the calls that never come through because your…

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