The rebrand set the direction. The new website now takes it to every buyer.
JR Revell’s new website is now live. It brings the company’s five service divisions online under one brand, following the multi-service rebrand Attract & Engage delivered earlier this year.
For a contractor that started as a one-man electrical business, it marks a significant step. The website now reflects the scale and range of work JR Revell delivers across London and the South East.
Tap-to-call and a named contact on every service page.
Where It Started
The rebrand repositioned JR Revell from an electrical contractor to a multi-service group. Each division was given its own colour, under one unified identity.
It also confirmed something we already believed. A brand only works if the website backs it up. That’s where buyers check you out, often before they pick up the phone.
Five Divisions, One Website
The new website is built around the group structure. Electrical Services, Renewable Energy, Fire & Security, Temporary Services and Mechanical & Electrical each have their own colour-coded pages, services and projects.
That’s how we approach every website. Start with who the buyer is and what they need to do, then build the journey around them:
- Clear routes to each division from the first screen
- A project portfolio buyers can filter by service
- Named contacts on every service page
- Tap-to-call on mobile for site managers on the move
A project portfolio buyers can filter by service.
What It Means for JR Revell
The new website gives JR Revell a platform that matches its ambition. It supports larger, multi-service bids, and shows buyers the full breadth of the business in one place.
Visit the new site at jrrevell.co.uk, or read the full website case study and rebrand case study.
If your website no longer reflects the business you’ve become, email richard@attractandengage.co.uk.
